SPECIAL OFFER FOR STARTUPS

When planning to expand your startup internationally, choosing the right partner to tackle the linguistic aspect of the process is crucial. From retaining the message of your brand's slogan to translating and tailoring all of your marketing materials to the local audience, we are fully equipped to help take your business global. The AWATERA team is here to assist scaling up company by providing a wide range of services designed for taking startups of any size to a new, international level.

Our offer is catered to startups willing to expand to new markets and accounts for the specific needs of fledgling companies. A clear understanding of your goals and requirements, and support at every step of the process are vital at this stage. We will find the most effective way to approach your tasks.

It’s hard to overestimate the significance of a well-localized website and marketing materials when entering the international arena. For instance, a survey conducted by Common Sense Advisory found that 55% of consumers prefer to buy exclusively in their native language; this figure is even higher for some countries, e.g. 61% among French and Turkish respondents. The key task here is to get your message across to international customers, and make sure that localized content retains your company’s signature style and brand voice, while making it optimized and appropriate for the audience in a specific country.

Our services for startup companies include:

• Content localization: this involves localization of any kind of content such as websites, marketing materials, company slogans, product descriptions, user guides, adverts, and so on. We can localize your content into any language.
• Setting up the process of localization: determining the languages for localization and the specific content that needs to be localized – everything that can help you sell your product or service, enhance user experience, establish your brand’s reputation with the new audience, make sure that all the required legal and formal documents are translated, and so on.
• Picking the experts: proper localization requires collaborative efforts from different departments involved in attracting and retaining customers, i.e. sales and marketing teams, product managers, etc., and, of course, professional translators and proofreaders.
• Consulting: our experts offer consultations for startup companies willing to expand to new markets. We know full well that a smart strategy is more effective than investing your entire budget into advertising, and we are here to help you map out the right developmental trajectory for your business.
• Global marketing: we offer marketing assistance to companies that sell and promote their products in different countries. This involves adapting your brand materials to the local audience and copywriting.